All this chit-chat of how MY website is going, and what I want out of this blog… well, enough about me, let’s talk about you! Yes, you, my lovely lovely audience – or what I imagine you to be like – if there’s anyone out there at all. Now that I have really started to develop my cozy little space here at I Wear Your Grandad’s Clothes, it’s important to take some time to reflect on exactly who my target public is, how I am actively catering to that demographic, and how I can make my content more inviting to viewers.
Ideally, I would like my website to appeal to a wide audience made up of many different demographics, all with the common interest of environmental activism and fashion. To be totally realistic, iwearyourgrandadsclothes.com does cater more towards a younger crown – probably ages sixteen through thirty – based on the sort of fashion inspiration that I can provide as a young adult myself. The “fun” language that I use is relatively casual, and probably most appealing to that late Gen-Z to early Millennial crowd. However, I do try to make my writing and content family-friendly and easy (enough) to read so that younger teens are more than welcome around here! On the other side of the spectrum, I use a lot of vintage and retro imagery to keep my aesthetic afloat, so perhaps that possible nostalgia can engage the older generations. Thrift shopping in the name of sustainability and looking good has no age limit, and I’d love to reach as many people’s screens as possible.
With that, I just added a new feature of having an accessibility toolbar to the domain, so hopefully this ensures that everyone who is interested in my content is able to access it. I would hate to exclude anyone from being part of the community, and I will continue to actively better myself and iwearyourgrandadsclothes.com to be inclusive to those in need of digital assistance.
Do you have a suggestion on how I can make I Wear Your Grandad’s Clothes more inclusive or accessible? Feel free to leave a comment below and I’ll be sure to give it a read. Don’t be shy, I won’t bite!